Compassionate HR

Ray Anne Thorn

Mobile Apps have forever changed how career seekers approach employment. Recruiters have adopted mobile technology for location based recruiting. Companies are latching on to mobile as a way to improve their employer brand and position themselves as an employer of choice. Some leaders suggest that if you don’t have a mobile strategy in place by 2013 you risk losing market share and a golden opportunity. Mobile, I’d like to think I’m smarter than my iPhone, but mobile apps keep getting smarter and smarter. Who could possibly be smarter than software? This past fall, I attended a webinar about mobile technology and recruiting. One of the co-leaders happened to be one of my favorite professionals, Ray Anne Thorne.

Ray Anne is our guest host this week on HFChat. Every Friday, HireFriday’s weekly Twitter chat features topics that transform careers and uplifts job seekers. Today, Ray Anne is addressing the core issue: how will mobile technology change the way we look for jobs? Mobile recruiting is quickly becoming an alternative to email. Some people would rather check their mobile device than invest the time to fill out an online job application. Recruiters don’t have time to wade through endless emails. It’s a big win for recruiters and career minded people alike. Mobile technology is social. It is easy to use. People are using it to scan websites, so it’s logical that it would have a substantial impact on the way we look for jobs, and the way recruiters look for us. Take a look at this week’s topic and questions:

Q1. Why should job seekers look to mobile technology?
Q2. Do you expect location-based technologies to have any part in mobile job search?
Q3. In job search, what is more important – an updated resume or online profile?
Q4. Do you have any job search/job board apps downloaded? Are you using them?
Q5. QR Codes, RFID, NFC, Texting, and Apps keep updating, can jobseekers keep up?

Rayanne Thorn is the Marketing Director for Broadbean Technology in Newport Beach, CA, a recruiting software company launched in London in 2001. Her specialties include recruiting, writing, and social marketing. Like the proverbial moth to the flame, she has been drawn to the world of online communications because its impact and resultant changes are undeniable. She describes social media as the New Front Porch, the place where we meet and greet, gossip and unwind, listen and speak, learn, and change. Life in business is continuously altered because disruptive technology companies like Google, Facebook, Twitter, and LinkedIn refuse to stand still. She has presented her interesting take on social media in places as far away as London and Toronto and as close as her neighborhood chamber of commerce. When Rayanne isn’t talking about social media or mobile, she is usually writing about it. She is an avid writer about her brushes with humanity and technology and how they always seem to intersect. Since February of 2009, she has been writing Bonus Track, a featured daily post on RecruitingBlogs.com for two and a half years and now a partner at Blogging4Jobs.com. She is often a guest blogger in and outside of her industry.

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Next on Compassionate HR And Social Media, Kevin W. Grossman, Co-Founder Of Talent Culture's #TChat

Kevin W. Grossman is the Chief Marketplace Evangelist at Fisher Vista, LLC and HRmarketer.com. Previously at HRmarketer.com for over seven years, Kevin returns to the firm after brief tours at the Glowan Consulting Group and Ventana Research. He now leads HRmarketer.com’s strategic B2B marketing and business development initiatives as well as advising HR and other B2B suppliers on marketing best practices and marketplace positioning. Kevin has more than two decades of business experience including over 10 years of HR marketplace experience, during which time he has helped hundreds of HR software and services companies grow their business. Kevin has been a Top 25 Online Influencer in Human Resources, Talent Management, Recruiting and Leadership (via the HRExaminer and Traackr.com) as well as being an HR Industry Top 100 Influencer (via Industry Analyst John Sumser). He’s been a prolific “HR business” blogger since 2004 primarily on Marketing to HR and Marcom HRsay, author of the eBook Conversation Starters – Social Media Marketing in the HR Marketplace, and has co-authored multiple articles on leadership for Glowan as well as vendor and human capital management marketplace assessments for Ventana Research. Kevin speaks at HR industry events, has moderated HR and Talent Management webinars and roundtables, and has educated C-level executives on social media marketing best practices. He’s also a partner and collaborator of the TalentCulture community with as well as a co-founder of the online Twitter chat #TChat and the #TChat radio show. Kevin received his BA in psychology from San Jose State University. He’s a proud father who enjoys reading, writing, running, drumming and music. He’s also a published writer of a children’s book, short fiction and poetry and has his own blog about fatherhood and domestic violence awareness – Get Off The Ground.

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